Understanding the local real estate market is the first step to a successful property sale or investment. In Puerto Rico, the market is evolving rapidly—with new buyer profiles, external investment, and shifting price trends reshaping the landscape.
At Puerto Rico Real Estate, PSC, we stay on top of these trends, so our clients can make smart, informed decisions. Whether you're selling your home, land, or investment property, timing and strategy are everything.
Average residential prices have increased approximately 6–10% year-over-year, depending on location.
Metro areas like San Juan, Guaynabo, and Bayamón continue to lead the way.
Coastal towns like Rincón, Aguadilla, and Isabela show strong price growth due to tourism and short-term rental demand.
If you're thinking of selling, now is a great time to capitalize on price appreciation, especially in high-demand areas. But correct pricing is key—overpricing can result in extended days on market.
At Puerto Rico Real Estate, PSC, we use real-time comparables and trend data to price your home strategically for maximum return.
First-time buyers and local professionals are still active in the market, often relying on FHA or conventional financing.
Demand is strong for homes under $250,000 in residential areas.
U.S. mainlanders are flocking to Puerto Rico for lifestyle and tax advantages (Act 60).
Cash buyers and investors are targeting vacation homes and short-term rental properties.
Beachfront and tourist-area properties are in high demand, especially in towns like Dorado, Condado, Rincón, Vieques, and Culebra.
The demand for properties suitable for Airbnb or VRBO has surged.
Puerto Rico has a diverse buyer pool—and each segment requires a different approach. We market your property across both local and international platforms in English and Spanish to capture qualified buyers.
Short-term rental income has surged in tourist regions.
Investors are targeting multi-unit properties and homes near beaches for their income potential.
New residential development is still below demand.
Inventory shortages in key areas give sellers leverage in negotiations.
Ongoing infrastructure improvements are boosting long-term property values.
Tax incentives like Act 60 continue to attract U.S. investors.
| Region | Why It’s Hot |
|---|---|
| Dorado | Luxury homes, expat demand, Act 60 buyers |
| Isabela | Oceanview lots, Airbnb potential |
| Aguadilla | Airport access, growing tech interest |
| San Juan | Strong resale values, tourism year-round |
| Rincón | Surf culture, artist community, high vacation demand |
If you're a seller, understanding the market gives you a competitive edge. Here's how Puerto Rico Real Estate, PSC helps you succeed:
Strategic pricing backed by local data
Professional staging and photography to increase appeal
Bilingual marketing campaigns for off-island exposure
MLS and high-traffic platform placement
CRIM and legal documentation prep to speed up closing
Negotiation support to protect your bottom line
"I wasn’t sure when to list my home in Rincón, but PSC helped me understand the market timing. We priced it right and had multiple offers in 2 weeks. They handled everything professionally."
— Teresa G., Rincón
Q: Are prices expected to keep rising in 2025?
A: Yes, moderate growth is expected, especially in coastal and metro areas, barring any economic shocks.
Q: Is it a seller’s or buyer’s market?
A: In many regions, it’s still a seller’s market—but balanced. Well-priced homes are moving quickly.
Q: What’s the best season to sell?
A: The market is active year-round, but January–April is typically peak season for off-island buyers.
| Our Advantage | Your Benefit |
|---|---|
| Local market expertise | Price and time it right |
| Bilingual service | Attract local & global buyers |
| Proven track record | Maximize return with confidence |
| End-to-end support | Stress-free sale from listing to closing |
We’re not just agents—we’re advisors who help you make strategic, informed decisions.
📞 787.244.6364
📧 [email protected]
🌐 www.ThePuertoRicoRealEstate.com
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Your satisfaction guides our every step. Thanks for choosing PRRE. View all.
"Thank you for your service great teamwork I completely appreciate your time and all your effort thanks again"
You were so much help. Thank you for staying on top of things with me.
The closing was straightforward and completed without incident. The buyers were wonderful. Thank you.
The closing was straightforward and completed without incident. The buyers were wonderful. Thank you
I received your listing in email and just wanted to thank you for the EXCELLENT information. You included not only the correct location, but good, quality video/photos, everything. It's not exactly what I need but: A rare thing to get such a quality listing information, just wanted to say thank you.
Everything went smooth and great at closing, you were such a great help in the process. I will refer you to a friend that needs your help. Thanks alot for all you did for me.
Thanks to all of you, super attention, you explained everything very kindly and the Lcda was also super kind. All excellent more than grateful for everything!!
Everything super good, they treated us very well and everything went well with the closing. Everyone was very nice and the Lcda was very kind to us. Thanks to you and your team who treated us very well and never let us go. I will recommend you and hope to call you soon to find a property.
Closing Done, only took an hour.No problems it went smooth. Thanks again for everything! Having a drink to celebrate.
Very Smooth Transaction. Your Team was very supportive and they helped me alot during the transaction.
